Naturally, for strategies for social media marketing to be effective, one must study various social media trends to know which one will resonate best with your audience. An effective social media marketing strategy is one that consists of several steps that reflect your goals and what you plan to achieve on social media. Writing down […]
As a business owner, using WhatsApp to promote your products or services is essential in reaching a larger audience. If you go through our blog, you will notice that we have talked about how to increase sales on Facebook, Twitter and Instagram but not on WhatsApp. Note that Whatsapp has over two billion monthly active […]
Email marketing is one of the most important branches of digital marketing. It is the most effective way of connecting with your leads, nurturing them, and turning them into potential customers. Research has shown that email is 40X more effective than Facebook and Twitter combined. Furthermore, the global email users amounted to 3.9 billion users and are […]
Of all the business tools available to e-commerce businesses, the e-commerce customer journey maps are one of the most essential. And if it’s not already part of your e-commerce marketing strategy, you are likely losing customers and sales. Ecommerce customer journey maps help clarify and develop important parts of the customer journey. It allows you […]
Website traffic is one of the most important metrics in an online marketing campaign. But to fully understand it you need to break it down into several sub-metrics to fully understand it. For example, when you know where your most valuable traffic comes from, you can increase those efforts, and when you know your lowest-performing […]
So I gathered some of the most frequently asked questions about digital marketing asked by business owners, small business owners, the online business owners about using digital marketing to improve their business. This blog post is going to look at some frequently asked questions and their answer about the field of digital marketing. 10 Most […]
A Landing page is an essential part of your business strategy and if designed well, it can get you more sales, email signups and ultimately build you your own list. A few years ago, building landing pages or websites usually take weeks or months. But with the advancement of science and technology and some applications […]
The invention of some social media marketing apps has made it possible for people to work flexibly and at their own pace. Furthermore, mobile technology is on the rise and people are now using their mobile phones to do amazing things and earning them profits As a social media marketer,there are some tools you need […]
Going digital has transformed and still transforming both our personal and professional lives, helping us work better, solve problems and generally making life much easier. Businesses now rely on digital devices, applications and technologies, applications and services to reach a larger audience at a very affordable cost. Therefore as a business organization, you must be […]
With the daily increase among TikTok users , it is increasingly becoming difficult to get engagement on TikTok and unless you create something different and unique you might not get your desired result. According to Hootsuite, TikTok is the seventh most used social networking app in the world, surpassing Snapchat, Pinterest, and Twitter. As of […]